Season tickets are an essential part any sporting entity. The fans that are there, week in and week out, pay (sometimes) ridiculous prices to support their teams. But prices don’t always reflect what you are getting in return. Season ticket prices are often set a year in advance and there is little guarantee the product will match what you are paying for. There are a lot that goes into season ticketing and it was a pleasure to chat with Aydin Osman about his research into season ticket prices and the impact it has on attendances and engagement in fans. That’s what we have this week.